Accounting that adds up, advice that moves you forward.
Logica handles your accounting, tax and business advisory — clearly, properly, and without the jargon — so you can focus on running the business.
We keep the books straight, so your plans stay ambitious.
Logica Partners was founded by Jesse Choo and Shakil Naidu to make accounting genuinely useful — not just compliant. We work with business owners across Auckland who want a firm that explains things plainly, replies promptly, and actually knows their business.
From day-to-day bookkeeping to the advice that shapes your next big decision, we bring the same care to a startup as we do to an established company with years of history behind it.
A complete range of financial services, tailored to you.
Three areas, one team — so accounting, tax and strategy are never working against each other.
Accounting
The complete range of business and personal accounting — bookkeeping, financial statements and year-end returns — tailored to how you actually operate.
Ask about accounting →Business Advisory
Sound advice from experienced advisors when you're planning growth, restructuring, or simply need a second opinion before a big decision.
Ask about advisory →Tax Consulting
We help you understand and meet your tax obligations without the stress — proactive planning, not just returns filed at deadline.
Ask about tax →Two directors, two branches, one standard of care.
Talk to the branch nearest you.
Whichever branch you reach out to, you're talking directly to a director. Send an email or give us a call to start the conversation.